This Privacy Policy describes how your personal information is collected, used, and shared when you visit or make a purchase from our website.
Personal Information We Collect
When you visit our website, we automatically collect certain information about your device, including:
- Your web browser
- IP address
- Time zone
- Cookies installed on your device
Additionally, as you browse our website, we collect information about:
- The web pages or products you view
- The websites or search terms that referred you to our website
- How you interact with our website
We refer to this automatically collected information as "Device Information."
We collect Device Information using the following technologies:
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Cookies – Data files placed on your device that often include an anonymous unique identifier. For more information about cookies and how to disable them, visit: http://www.allaboutcookies.org
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Log Files – These track actions occurring on the website and collect data such as:
- IP address
- Browser type
- Internet service provider (ISP)
- Referring and exit pages
- Date and time stamps
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Web Beacons, Tags, and Pixels – Electronic files used to record information about how you browse our website.
Order Information
When you make or attempt to make a purchase through our website, we collect certain information from you, including:
- Name
- Billing address
- Shipping address
- Payment information (including credit card details)
- Email address
- Phone number
We refer to this information as "Order Information."
Throughout this Privacy Policy, "Personal Information" refers to both Device Information and Order Information.
How We Use Your Personal Information
We use the Order Information we collect to:
- Process and fulfill your orders
- Process payments
- Arrange shipping
- Send invoices and order confirmations
- Communicate with you
- Screen orders for potential fraud or risk
- Provide information, promotions, or advertisements about our products and services based on your preferences
We use the Device Information to:
- Help identify potential fraud and security risks (particularly through your IP address)
- Improve and optimize our website
- Analyze customer browsing behavior
- Measure the effectiveness of our advertising and marketing campaigns
Sharing Your Personal Information
We share your Personal Information with trusted third parties to help us operate our business.
For example:
-
Shopify powers our online store. You can learn more about how Shopify handles your personal information here:
https://www.shopify.com/legal/privacy -
Google Analytics helps us understand how customers use our website. Learn more here:
https://www.google.com/intl/en/policies/privacy/
To opt out of Google Analytics, visit:
https://tools.google.com/dlpage/gaoptout
We may also share your Personal Information when required to:
- Comply with applicable laws and regulations
- Respond to lawful requests such as subpoenas or search warrants
- Protect our legal rights
Behavioural Advertising
We may use your Personal Information to provide targeted advertisements or marketing communications that may interest you.
To learn more about targeted advertising, visit the Network Advertising Initiative (NAI):
http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work
You can opt out of targeted advertising through:
You can also opt out of certain advertising services through the Digital Advertising Alliance:
Do Not Track
Please note that we do not change our website's data collection and usage practices when we receive a Do Not Track (DNT) signal from your browser.
Your Rights
If you are a resident of the European Economic Area (EEA), you have the right to:
- Access the personal information we hold about you
- Request correction of inaccurate information
- Request deletion of your personal information
To exercise any of these rights, please contact us using the contact information provided below.
Please note that we process your information to:
- Fulfill contracts with you (such as processing your orders)
- Pursue our legitimate business interests
Your information may also be transferred outside Europe, including to Canada and the United States.
Data Retention
We retain your Order Information for our records unless and until you request that we delete it.
Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in our practices, operational requirements, legal obligations, or regulatory requirements.
Contact Us
If you have any questions about this Privacy Policy, wish to learn more about our privacy practices, or would like to make a complaint, please contact us using the contact information provided on our website.